Marks, scratches and imperfections instinctively move across cement-effect surfaces, as if to tell an intricate story that diffuses an aesthetic wealth of creative energy into the environment. Urban Craft meets the traces of a “history” that extends across large-format porcelain stoneware slabs with which to cover floors and walls, giving an original and unique accent. A tribute to urban art, bearer of change, which is transferred to unusual contexts to create completely new looks.